Digital South Awards

Monday, November 17, 2014

Welcome to the Digital South! 2014 AIMA Awards

Last night was one of my favorite events of the year – the 2014 AIMA Awards show at the beautiful Buckhead Theatre! This post will recap the event, winners, and overall evening from my perspective!

Buckhead Theatre

I had a phenomenal time working the show for my second consecutive year as the social media manager and volunteer coordinator, and had coworkers Gregg and Jessica with me as volunteers. We were there most of the afternoon assisting with set-up, load-ins, and all kinds of other stuff. The real fun started around 6 o’clock when people began arriving for the cocktail reception, and trust me, that bar backed up quick! There were custom cocktails sponsored by Dstillery, and tapas-style finger food everywhere.


You might say there was some networking going on, too…


Then the Awards Ceremony began at 7:30pm. We watched from the upper-deck, as seen in the picture below (nice photobomb). Palmer Williams Jr., who stars on Tyler Perry’s Love Thy Neighbor sitcom and has his own Comedy Special titled Calling Cardwas the ceremony host. Freakin’ hilarious guy — great energy and jokes from Palmer all night! There was also live music and a performance from Dance 411. The board did a great job spicing it up this year, love these additions. It wouldn’t have been complete without a little Shake It Off, right??



Then came the awards. I’ve listed the categories and finalists below.

Breakout Digital Atlanta Startup

  • Winner: MI725
  • Dragon Army
  • Terminus

Interactive Marketer of the Year

  • Winner: Adam Waid – Mediacurrent
  • Alex Membrillo – Cardinal Web Solutions
  • Jason Prance – Swarm Agency

Rising Star

  • Winner: Laura Rabushka – Nebo Agency
  • Joel McKoy – The Experts Bench
  • Lyndsey Adamo – BrightWave
  • Maranie Brown – Sapient Nitro

Made in the ATL

  • Winner: Dragon Army for Robots Love Ice Cream & Arby’s
  • Nebo for the Atlanta BeltLine Partnership
  • The SuperGroup for Behind the Screens

Outstanding Technical Achievement

  • Winner: TubeMogul for the  Viewability Reporting and Audit
  • PerfectPost for the Social Media Optimization Platform
  • Vert for the Georgia Emergency Management Agency

Interactive Marketing Campaign of the Year

  • Winner: IHG for the Holiday Inn Express Stay Smart Campaign
  • HotHouse for Verizon and HBO’s Play the Boardwalk Microsite & Game
  • SWARM for Aaron’s Big Score

accepting award

david favero

And a big congratulations to Simms Jenkins of BrightWave for taking home the Lifetime Achievement Award!

Finally, congrats to Sophie Frankham-Smith of UGA for winning the AIMA Scholarship!

The awards ended around 9pm, and after a toast from Stefanie Henderson for AIMA’s 15th anniversary(!!), everyone headed back to the bar; more specifically, photo booth!

Me with Kara Wexler, Katia Herrera, and Darien LaBeach

Me, Whitney Randall, Jessica Lucia, and Gregg Khedouri

Kevin Planovsky and Justin Dambach of Vert

As you can tell, it was a great night! For more, you can check out the #AIMAAwards feed on Twitter.

Shoutout to some of the awesome people we saw and talked to, and who helped make the event GREAT, thanks for all the support: David FaveroJoe KoufmanJen OsbonApril OliphantAmanda PapiniAmanda SparksDarien LaBeachJae ScarboroughWhitney RandallRob KischukKatia HerreraChris Sullivan,Patrick FitzgeraldMatt LitmanMatt McLarenHillary HumphreyJustin CroxtonJanet CooperKevin PlanovskyEric Vass, and of course the bartenders!

And shoutout to all the sponsors: IHGSwarmSilverpopfriendly human352DrawbridgeDstilleryWeather BugResponse Mine InteractiveRocket Fuel, and Branding Hawk.

{photo cred to AIMA, Steffan Pedersen, and April Oliphant}