About Aima

Founded in 1999, the Atlanta Interactive Marketing Association (AIMA) is a vibrant, evolving community of digital media and interactive marketing professionals focused on providing a place to network, share, and learn about best practices, successes and cutting-edge strategies and tactics.....

Upcoming Events

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December 4, 2017

Digital Divas: A Conversation with Wendy Clark

Join us for a discussion with Wendy Clark, CEO of DDB North America and Advertising Age’s 2017 Executive of the Year. Disrupting the agency model with client wins like McDonald’s, Miller Lite, and Merck, Wendy has been called “one of the most important women in advertising.” At DDB, she is creating a culture where associates […]

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December 6, 2017

AIMA and AMA Atlanta Holiday Party

AIMA and AMA-Atlanta are excited to invite you to the biggest industry holiday party of the year with over 300 guests. It will be a great night for networking and good cheer!  There will be two signature cocktails, hors-d’oeuvres, and free self-parking (we promise it will be easy!). We are asking attendees to please bring an […]

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Latest Blog Posts

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June 23, 2017

Event Recap: "AI and the Transformation of Marketing"

On Wednesday, June 21, 2017, I had the pleasure of attending my first AIMA Innovation Series event. This event focused on artificial intelligence (AI) and how it is disrupting the marketing industry as we know it.

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March 22, 2017

Celebrate ATL 2017 Event Recap

As promised (and marketed) Celebrate ATL continued to move away from the typical awards show model towards a celebratory event showcasing all of the digital marketing talent in Atlanta.

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February 23, 2017

Event Recap: “Atlanta’s Pro Teams: Using Tech to Redefine the Fan Experience”

On Feb. 22, 2017, this AIMA Innovation Series event drew more than 200 digital marketing professionals to learn how Atlanta’s pro teams are redefining the fans’ in-game experience. It turns out that advancing technology, though compelling on its own, proves to be most effective when used in service of the fans’ priorities such loyalty, passion, and community.

The evening’s speakers included:
 •  Mike Gomes, SVP of Fan Experience for AMB Group (Atlanta Falcons, Atlanta United FC and Mercedes-Benz Stadium)
 •  Meg Ryan, Senior Director of Marketing Strategy for the Atlanta Hawks
 •  Adam Zimmerman, VP of Marketing for the Atlanta Braves 

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