Tuesday, April 25, 2017

Why the Best Marketers Embrace Experimentation and Uncertainty

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When & Where

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Tuesday, April 25, 2017
6:30 PM to 8:30 PM (EDT)

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TechSquare Labs
859 Spring Street Northwest
Atlanta, GA 30308
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Event Details

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While startups rely on diverse strategies and tactics to rapidly acquire new customers, established brands have the ability to leverage this same mentality for some of their down funnel marketing activities.

Learn how to rethink or start your approach to rapid acquisition and sustainable growth through Traction Marketing

 

Speaker Lineup:

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Agenda*

  • 6:30 - 7:00 PM: Light snacks, drinks and networking

  • 7:00 - 7:45 PM: Program and Q&A

  • 7:45 - 8:30 PM: Tour of Tech Square Labs and Additional networking

*Light snacks and drinks are included with your event ticket!

 

Who Should Attend?

  • Marketers of all levels, especially directors and managers

 

What Will You Learn?

  • How to introduce a culture of experimentation into your organization (What is the criteria for success?)

  • How to develop a marketing framework

  • Why a learning plan is more important than metrics

Register Today
 

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