Email Marketing: A Powerful Hub for Marketing Communications

Time and time again, email marketing proves to be an incredibly successful and profitable marketing channel. When combined with other channels to drive synergistic communication strategies, its return potential is increased exponentially.

This panel discussion will be moderated by Simms Jenkins, CEO of BrightWave Marketing. Simms will present the benefits of email marketing as they relate to cross-channel strategies. Search and PPC, social media, mobile and even print all have an opportunity to become a more powerful medium when combined with the appropriate email-oriented support. Be sure to attend this session and engage in a panel discussion to find out how.

Moderator: Simms Jenkins, CEO, BrightWave Marketing

Panelists:

Christina Hsu,  E-Commerce Marketing Manager, Tommy Hilfiger

Eric Bowles, Director of Membership & Marketing, CoreNet Global

Heather Shore